Performance Marketing

Top 10 Facebook Ads Agencies in Malaysia (2026)

The best Facebook ads agency in Malaysia is the one that can show you Facebook and Instagram campaigns with the spend and the result side by side, publishes what it charges, and produces its own ad creative. This guide compares ten agencies running Facebook and Instagram ads for businesses in Malaysia, what each one is suited to, how the list was ranked, and what to ask before you engage one.

Top 10 Facebook Ads Agencies in Malaysia (2026)

You might be getting plenty of enquiries from Facebook, but too few turn into customers. Or your campaigns may have worked well for a while, only for sales to slow down as costs climb.

When that happens, finding an agency that offers Facebook ads is the easy part. Finding one that understands what needs to improve takes more thought.

Some businesses need better creative. Others need a clearer offer, a stronger campaign strategy or a better process for handling enquiries. The right agency should help you work out where the problem is and what to do next.

This guide compares ten Facebook ads agencies serving Malaysia, including teams focused on performance marketing, social media management, e-commerce and creator campaigns.

You'll also see the term Meta Ads throughout the guide. Facebook and Instagram advertising are both part of Meta's advertising services, so it's useful to consider an agency's experience across both platforms.

If you need help beyond paid social, our guide to the best digital marketing agencies in Malaysia covers a broader mix of services.

A quick disclosure: Zapeus wrote this guide, and we've placed ourselves first. This is our editorial shortlist, not an independent ranking. We explain our approach below so you can weigh the recommendations for yourself.

Facebook ads agencies in Malaysia at a glance

AgencyWorth considering when you need...Location
ZapeusFacebook and Instagram ads focused on profitable growth, with strategy, in-house creative and campaign management togetherSubang Jaya, Selangor
PrimalPaid social coordinated with search and a broader marketing planKuala Lumpur, with an office in Thailand
XedeaLead generation with relevant healthcare or education experienceSubang Jaya, Selangor
ZenWebRegular Meta ad creative and website support from one teamPetaling Jaya, Selangor
LOCUS-TFacebook advertising alongside SEO and Google AdsPetaling Jaya, Selangor, with a Penang office
MYSenseSocial media content and paid promotion, particularly for healthcare or consumer brandsPetaling Jaya, Selangor
2StallionsOrganic social content and paid campaigns across Malaysia and SingaporeKuala Lumpur and Singapore
AJ MarketingCreator and influencer content supported by paid distributionSingapore, with a Kuala Lumpur office
JumixA website or online store alongside Facebook advertisingPenang
JustSimple DigitalFacebook page management, advertising and website supportPetaling Jaya, Selangor

How we put this list together

We looked at each agency's published services, Facebook or Meta advertising pages, and available case studies.

The order reflects four priorities: published Meta campaign results, clear starting fees, in-house creative capabilities, and Facebook and Instagram campaign coverage.

These are areas Zapeus focuses on, so they influence our assessment. They don't capture every agency's strengths. A business planning an influencer launch or a website rebuild may find another team on this list a better fit.

Where included, Clutch ratings provide additional context and did not determine the order. Agency claims and case studies are self-published unless stated otherwise.

1. Zapeus

For businesses looking for profitable growth through Facebook and Instagram ads, with strategy, in-house creative production and campaign management under one roof.

Zapeus is a Malaysia-based performance marketing agency specialising in Facebook and Instagram ads, Google Ads and TikTok Ads. Our team manages clients and campaigns across eight countries, and Meta is the advertising platform we've worked with most extensively.

Zapeus looks at the full journey from ad to enquiry to sale. We use data to understand what's working, where potential customers are dropping off and what needs to improve.

That matters because a campaign can generate enquiries without generating enough business. The ad might attract the wrong expectations, the offer may need work, or interested customers may lose momentum after making contact. Looking beyond the ad account helps us identify which part of the process needs attention.

Creative production and campaign management work together

Zapeus's in-house creative team produces ad copy, visuals, short-form videos and product photography.

The benefit is a closer connection between what we learn from the campaigns and what we create next. If an angle attracts attention but brings in unsuitable enquiries, that insight can inform the next version of the message. If a product benefit resonates with customers, the team can explore more ways to communicate it.

We build the campaign around the business goal. That may mean website purchases, enquiries through forms or messaging, catalogue advertising for e-commerce and Shopee sellers, or reach and engagement for a brand-building campaign.

Published results from Zapeus's Meta campaigns

A furniture retailer came to Zapeus with campaigns spread across too many objectives and focused mainly on engagement. We reorganised the campaigns around sales and ran Meta alongside Shopee.

Over three months, approximately RM26,000 in ad spend generated RM655,000 in sales and 2,193 purchases, with a reported return on ad spend of 25.38x.

For a women's health supplement brand, Zapeus handled campaign strategy, content strategy, ad visuals and copy, alongside Meta and Shopee campaign optimisation. The published case study reports approximately RM31,000 in ad spend, RM218,000 in sales and 5,176 messages, with a reported ROAS of 7.01x.

An equipment rental business supplying F&B chains and other businesses came to Zapeus with enquiries that were mostly unqualified. We aligned the ad messaging to bring in better-fit leads, worked on the tracking and set up a process for handling enquiries.

Over a four-month Facebook and Instagram campaign from February to May 2026, approximately RM6,750 in ad spend generated RM130,000 in sales and 670 enquiries, with a reported ROAS of 19.25x.

You can explore these examples in Zapeus's client case studies. The messages in the second example are enquiries, not a count of qualified leads or customers.

These are individual campaign results. What a similar budget could produce for your business depends on your offer, margins, buying cycle and sales follow-up. ROAS measures revenue relative to ad spend; it does not account for every business cost.

Fees, account ownership and commitment

Zapeus's Meta Ads management starts from RM2,888 a month for one brand's Facebook and Instagram advertising. Ad spend is separate, and creative production is included or quoted separately according to the agreed scope.

Clients own their ad account and retain full access. Zapeus works month to month, with no lock-in contract.

If you want help understanding why your campaigns aren't producing enough sales or suitable enquiries, book a free discovery call. We'll talk through your business, your current advertising and where there may be room to improve.

2. Primal

For businesses that need Facebook and Instagram advertising coordinated with a broader marketing plan.

Primal is based in Kuala Lumpur, with a second office in Thailand. Its services include Facebook, Instagram, marketplace advertising through CPAS, TikTok, Google Ads, SEO and conversion rate optimisation.

Its published work includes retail and e-commerce campaigns, making it relevant when paid social is one part of a larger brief. An online store, for example, might want Facebook advertising, Google Shopping and organic search managed together.

For that kind of engagement, the important detail is how the services connect. The proposal should make clear which teams would be involved and how their work supports the same commercial goals.

Primal's Clutch profile showed a rating of 4.8 out of 5 from 26 reviews in the research supplied for this guide.

3. Xedea

For businesses looking for Facebook and Instagram lead generation experience in healthcare or education.

Xedea, formerly Shock Media Studios, is based in Subang Jaya. Its Meta advertising services cover lead forms, catalogue sales, retargeting, awareness campaigns and Instagram placements, with creative produced in-house.

Healthcare and education feature prominently in its published work. Examples include a physiotherapy group, a medical centre and a private college using Meta and Google advertising.

Those examples give clinics and education providers a relevant starting point for assessing the agency. The useful discussion goes beyond enquiry volume to how suitable prospects are identified and whether bookings or enrolments are reflected in campaign decisions.

Xedea's Clutch profile showed a rating of 4.8 out of 5 from eight reviews in the research supplied for this guide.

4. ZenWeb

For SMEs that want regular Meta ad creative and website support from the same team.

ZenWeb offers Meta Ads, Google Ads, SEO and web design. Founded in Japan in 2000, it operates across Malaysia, Japan and Vietnam, with its Malaysian office in Petaling Jaya.

Its Meta service places considerable emphasis on creative testing. The agency says it produces three to six ad variations a week and runs Facebook and Instagram campaigns across formats such as Feed, Stories and Reels. Its published offering also includes lead forms, click-to-WhatsApp campaigns and tracking setup.

ZenWeb is worth considering if you need ongoing creative support or if the website needs attention alongside the ads. It publishes management packages with ad spend charged separately.

When comparing the scope, distinguish between adapting existing assets and producing new photography or video. That will give you a clearer picture of what the proposed creative schedule includes.

5. LOCUS-T

For businesses that want Facebook advertising alongside an ongoing investment in search marketing.

LOCUS-T is based in Petaling Jaya, with a second office in Penang, and says it has been in digital marketing for over 25 years.

Its services span SEO, paid media, website development and Google Business Profile support. The Meta advertising service describes work on research, account setup, copy, banners, landing pages, tracking and optimisation.

That combination is relevant when you want one agency to support both paid social and search. You may, for example, want Facebook campaigns to introduce an offer while Google Ads and SEO help capture people actively looking for it.

The case studies identified in the draft research focus mainly on SEO and Google Ads. For a Facebook-led brief, request relevant Meta examples and clarify the creative production scope, particularly if video is central to your plans.

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6. MYSense

For businesses that want social media content and Facebook advertising managed together.

MYSense is based in Petaling Jaya. The agency says it began with healthcare clients before expanding into sectors including education, food and beverage, finance and automotive.

Its services combine social media management and paid advertising with SEO, websites and other digital marketing work. Published social media examples describe content calendars, copywriting, video shooting, media buying and testing.

This makes MYSense worth considering if you need your Facebook and Instagram pages kept active alongside paid campaigns. Its healthcare background may also be relevant for clinics seeking a team with experience in their sector.

For this type of engagement, agree on how organic content and paid advertising will be evaluated. Both can have a role, but their results should be clear enough to assess separately.

MYSense Marketing's Clutch profile showed a rating of 5.0 out of 5 from one review in the research supplied for this guide.

7. 2Stallions

For businesses that need organic social content and paid advertising across Malaysia and Singapore.

2Stallions has operated since 2012, with offices in Kuala Lumpur and Singapore. Its Facebook offering combines organic content and community building with paid Facebook and Instagram campaigns.

The agency describes in-house design and copywriting capabilities across image, carousel, video and story formats. Its wider services include other social advertising platforms, Google Ads, SEO, email marketing and websites.

Published examples include a B2B debt collection business, a food brand entering a market and an adult learning institution promoting an event.

2Stallions is worth considering when your brief combines ongoing content with paid campaigns, particularly across the two markets. Discuss which parts of the audience, language and offer should change by country, and how success will be measured for each campaign.

8. AJ Marketing

For brands planning creator or influencer campaigns with paid promotion behind the content.

AJ Marketing runs influencer, celebrity and content campaigns across ten Asia-Pacific markets. It is headquartered in Singapore and has a Kuala Lumpur office.

Its services include influencer marketing, media buying, social media management and video production. The agency says it has delivered more than 270 campaigns and 3,500 pieces of content across YouTube, Instagram and TikTok.

AJ Marketing is most relevant here when creator content is central to the brief, such as a launch or entry into a new market. Its offering is broader than standalone Facebook campaign management, so confirm how Facebook and Instagram advertising would be handled within the project.

Content usage rights deserve particular attention. If you want to run a creator's content as an advertisement, agree on the platforms, duration, permissions and fees before production.

AJ Marketing's Clutch profile showed a rating of 5.0 out of 5 from 33 reviews in the research supplied for this guide.

9. Jumix

For businesses that want a website or online store developed alongside Facebook advertising.

Jumix is a Penang-based agency offering web design, user experience design, e-commerce, branding and digital marketing. Its website work includes Shopify stores, with Meta and Google advertising offered alongside those services.

The agency's Facebook advertising page describes campaigns for enquiries, website sales, in-store sales, video views and engagement. It states that pricing is tailored to the brief and describes a four-month minimum commitment.

Jumix is worth considering when the website and advertising need to be planned together. Having the same agency involved in both gives you an opportunity to address the landing page and campaign as one project.

When reviewing a proposal, clarify the campaign deliverables, ongoing creative support and how website changes will be handled after launch.

Jumix's Clutch profile showed a rating of 4.6 out of 5 from seven reviews in the research supplied for this guide.

10. JustSimple Digital

For businesses that want Facebook page management, advertising and website support from one agency.

JustSimple Digital was established in 1999 and is based in Petaling Jaya. Its services include websites, e-commerce, SEO, Google Ads and Facebook marketing.

Its Facebook offering covers both page management and advertising. Page management includes posts, photos, video and community responses, while advertising covers setup, copy, imagery, targeting, remarketing and reporting.

That combination may suit a business that needs help maintaining its social presence as well as running campaigns. JustSimple also offers Facebook marketing training, which may be relevant if you plan to develop your own team's skills.

Its published portfolio is largely website work, so ask for recent advertising examples that match your goals. Confirm the current package scope, minimum term and conversion tracking arrangements.

What to compare before choosing a Facebook ads agency

Send your shortlisted agencies the same brief: what you sell, who buys it, what you're running now, your available ad budget and the result you want.

Then compare how each team approaches the following areas.

Does the agency understand what happens after an enquiry?

For a lead generation campaign, getting someone to submit a form is only part of the process.

Explain what makes an enquiry suitable, how your team follows up and how long a sale usually takes. Ask how that feedback will be used to improve the campaign.

A useful agency discussion should help you connect the advertising results with what your sales team is seeing.

How will creative be produced and improved?

Find out who writes the copy, designs the ads and produces the videos. Clarify how much work is included, what requires a separate production budget and what your team will need to supply.

The process for deciding what to create next matters too. Ask how campaign performance informs new ideas and when the team recommends refreshing an ad.

At Zapeus, creative production and campaign management sit within the same team, helping us connect those decisions.

What will the reporting tell you?

Reach, impressions and clicks can help explain campaign performance, but they don't establish whether the advertising is profitable.

For sales campaigns, discuss purchases, attributed revenue and acquisition costs. For lead generation, include enquiry quality and sales follow-up alongside cost per lead.

Ask to see a sample report. It should help you understand what happened, what remains uncertain and what the agency recommends doing next.

Who owns the account, and what are the terms?

Confirm ownership and access for the ad account and relevant business assets before the campaign starts. Ask how access, reporting and handover would work if the engagement ends.

Also separate the management fee, advertising budget, production costs and any additional charges. Review the minimum commitment and notice period.

Zapeus clients own their ad account and retain full access, with a month-to-month engagement and no lock-in contract.

Frequently asked questions

How much does a Facebook ads agency cost in Malaysia?

Fees depend on the campaign scope, creative requirements and level of support.

Zapeus's Meta Ads management starts from RM2,888 a month for one brand's Facebook and Instagram advertising. Ad spend is separate, and additional production work is quoted according to the agreed scope.

When comparing prices, check what each proposal includes. Campaign management, organic posting, video production and handling customer enquiries are different services.

What is the difference between Facebook ads, Instagram ads and Meta ads?

Facebook ads appear on Facebook, while Instagram ads appear on Instagram. Meta Ads is the broader term used for advertising through Meta's advertising tools and services.

Agencies often use "Facebook ads management" and "Meta Ads management" to describe overlapping services. Confirm whether the proposal covers both Facebook and Instagram and which campaign formats are relevant to your goals.

How much ad spend do I need before hiring an agency?

Consider the advertising budget and management fee together. There needs to be enough budget left for the campaign itself, with the amount depending on your goals and the cost of reaching potential customers.

Zapeus's best-fit clients invest RM5,000 or more a month in ad spend. This is a guide to client fit, rather than a universal minimum or a guarantee of sufficient results.

How long before Facebook ads show results?

Early activity can appear soon after launch, but it takes longer to judge whether the results are consistent and commercially useful.

For planning, allow an initial two to four weeks of testing and review, with a broader assessment over the first one to three months. The useful review period depends on your budget, conversion volume and sales cycle.

For a business with a longer buying process, enquiries may arrive well before there is enough sales data to assess the return.

Is boosting a post the same as running a Facebook ads campaign?

Boosting a post is a form of paid advertising that promotes an existing post through a simpler setup.

A campaign managed through Ads Manager gives the agency more control over how the advertising is organised, tested and measured. Ask which approach fits the goal and why, rather than assuming every paid promotion serves the same purpose.

Can Facebook ads work for B2B businesses?

Yes, Facebook and Instagram can be relevant for B2B advertising, although suitability depends on the audience, offer and buying process.

Zapeus has run Meta campaigns for businesses including industrial equipment suppliers, training academies and professional services firms. For these campaigns, the conversation should include lead quality, follow-up and the time it takes for an enquiry to become a sale.

Why consider Zapeus for Facebook and Instagram advertising?

Zapeus combines campaign strategy, in-house creative production and Meta Ads management, with an emphasis on the full journey from ad to enquiry to sale.

The agency publishes campaign case studies and starting fees, gives clients ownership of their ad accounts and works month to month without a lock-in contract.

If that approach fits what your business needs, book a free discovery call with Zapeus. We'll discuss your current campaigns, the challenges you're facing and where to focus next.

Agency information was reviewed on 21 September 2026 using each agency's official website, including its Facebook or Meta ads service page where one exists, and Clutch ratings were read on the same date. Service descriptions and case studies are published by the agencies themselves. Confirm current scope, pricing and terms directly before engaging a team.

Z

Written by Team Zapeus

Performance marketing notes from the people running the campaigns. Want this applied to your account? Book a free discovery call.

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