1. Zapeus
For businesses looking for profitable growth through Facebook and Instagram ads, with strategy, in-house creative production and campaign management under one roof.
Zapeus is a Malaysia-based performance marketing agency specialising in Facebook and Instagram ads, Google Ads and TikTok Ads. Our team manages clients and campaigns across eight countries, and Meta is the advertising platform we've worked with most extensively.
Zapeus looks at the full journey from ad to enquiry to sale. We use data to understand what's working, where potential customers are dropping off and what needs to improve.
That matters because a campaign can generate enquiries without generating enough business. The ad might attract the wrong expectations, the offer may need work, or interested customers may lose momentum after making contact. Looking beyond the ad account helps us identify which part of the process needs attention.
Creative production and campaign management work together
Zapeus's in-house creative team produces ad copy, visuals, short-form videos and product photography.
The benefit is a closer connection between what we learn from the campaigns and what we create next. If an angle attracts attention but brings in unsuitable enquiries, that insight can inform the next version of the message. If a product benefit resonates with customers, the team can explore more ways to communicate it.
We build the campaign around the business goal. That may mean website purchases, enquiries through forms or messaging, catalogue advertising for e-commerce and Shopee sellers, or reach and engagement for a brand-building campaign.
Published results from Zapeus's Meta campaigns
A furniture retailer came to Zapeus with campaigns spread across too many objectives and focused mainly on engagement. We reorganised the campaigns around sales and ran Meta alongside Shopee.
Over three months, approximately RM26,000 in ad spend generated RM655,000 in sales and 2,193 purchases, with a reported return on ad spend of 25.38x.
For a women's health supplement brand, Zapeus handled campaign strategy, content strategy, ad visuals and copy, alongside Meta and Shopee campaign optimisation. The published case study reports approximately RM31,000 in ad spend, RM218,000 in sales and 5,176 messages, with a reported ROAS of 7.01x.
An equipment rental business supplying F&B chains and other businesses came to Zapeus with enquiries that were mostly unqualified. We aligned the ad messaging to bring in better-fit leads, worked on the tracking and set up a process for handling enquiries.
Over a four-month Facebook and Instagram campaign from February to May 2026, approximately RM6,750 in ad spend generated RM130,000 in sales and 670 enquiries, with a reported ROAS of 19.25x.
You can explore these examples in Zapeus's client case studies. The messages in the second example are enquiries, not a count of qualified leads or customers.
These are individual campaign results. What a similar budget could produce for your business depends on your offer, margins, buying cycle and sales follow-up. ROAS measures revenue relative to ad spend; it does not account for every business cost.
Fees, account ownership and commitment
Zapeus's Meta Ads management starts from RM2,888 a month for one brand's Facebook and Instagram advertising. Ad spend is separate, and creative production is included or quoted separately according to the agreed scope.
Clients own their ad account and retain full access. Zapeus works month to month, with no lock-in contract.
If you want help understanding why your campaigns aren't producing enough sales or suitable enquiries, book a free discovery call. We'll talk through your business, your current advertising and where there may be room to improve.